T H E A S K

One A Day wanted to stop looking like, well... a vitamin brand on social. So BBDO’s social arm, Dobbino, pulled me in to give their grid a glow-up. My job? Build a visual system that felt fresh, flexible, and not afraid of a little color theory. I reworked everything from post templates to type hierarchy, injecting just enough modernity to make it pop, but keeping it grounded in the your-mom-has-these-in-her-bathroom energy the brand’s built on.